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For drivers seeking performance and safety in winter conditions, the new tyre designed for high-performance models, the P Zero Winter 2, is Pirelli's most up-to-date offering, boasting the highest European label classification ("class A") for wet ...

Three Summer and one winter tyre options developed by Pirelli for the Lotus Emeya electric sedanA car that offers comfortable journeys but also knows how to accelerate from 0 to 100 km/h in just 2.8 seconds. Lotus made the Emeya without comprises,...

Pirelli UK has clinched the prestigious title of Tyre Manufacturer of the Year at the 2024 National Tyre Distributors Association (NTDA) Awards, held at the DoubleTree by Hilton in Milton Keynes. This highly coveted award recognises Pirelli’s exce...

The Porsche Taycan Turbo GT, equipped with the Weissach package and Pirelli tyres, is the star of the Stuttgart-based manufacturer's first all-electric one-make championshipPorsche Italia announces the new Taycan Cup, set to begin in 2025 The “Por...

Designed for those who want high performance without sacrificing the comfort of an All SeasonThe new P Zero MS tyre is available for premium and prestige car manufacturers who want an effective all-season original equipment tyre for their cars. Ad...

Created using cutting-edge virtual reality and AI, this product has already outperformed many other all-season tyres in comparative testsBased on Tyre Reviews' comparison, the Pirelli Cinturato All Season SF3 has emerged as the top-performing all-...

Lamborghini’s first “rechargeable” super-SUV features Pirelli Elect™ tyres, both in winter and summerPirelli tyres have been tested under extreme conditions and have been tailored to the very high performance of the Urus SE, the new plug-in hybrid...

Questions and answers for choosing and making the most out of All-Season tyresAll-season tyres are becoming increasingly popular on the European market. While not entirely new (discussions about them began thirty years ago), their advancements hav...

With Cyber™ Tyre technology, the tyre enters the age of data and artificial intelligence, taking safety, comfort and driving pleasure to new standardsPirelli and Bosch have signed a joint development agreement. The goal? To create new driving solu...

The journey of the Taycan Turbo GT from Bicocca to Nürburgring tells the tale of Pirelli’s technological progress dedicated to BEVs and PHEVs, which has surpassed the 500-type approval milestoneFrom the headquarters in Milan to the legendary Nürbu...