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Pirelli takes Formula One to the Turin Motor Show

Much more than just making tyres

Programmable LEDs

When the "Perfect fit" strategy started with the Miura

Pirelli presents the Triathlon R:01 at the Essen show: a tyre with high versatility and durability

Pirelli and MV Agusta present the Diablo Brutale

The American way of tyre

New tyres for historical sportscars – state-of-the-art technology in the original garment

Alfa Romeo 4C and Pirelli P Zero: a record-breaking duo

Follow your own road

An evening at the stadium with a Lambo and Inter sponsored by P Zero

The New P Zero: from racetracks to the road, a sporting vocation