When winter throws its worst at you, Pirelli's new Ice Friction tyre is here to keep you moving safely and confidently. Crafted to tackle icy, snowy, and wet roads, this innovative tyre is engineered to provide you with unmatched control, reliability, and comfort—no matter how severe the conditions.
Developed at Pirelli's cutting-edge Sottozero Center in Flurheden, Sweden, a 125-hectare facility featuring 19 snow and ice tracks along with high-tech indoor testing areas, the Ice Friction tyre has been meticulously designed and tested to ensure the highest standards of performance.
Independent testing proves exceptional performance
The Ice Friction tyre has undergone rigorous independent testing by UTAC, demonstrating excellent performance in braking and acceleration on ice, snow, and wet surfaces. Its specially designed tread pattern and advanced compounds, tailored for Nordic roads, ensure you stay safe and in control, even in the toughest conditions.
Tailored for electric vehicles
Pirelli understands that electric and plug-in hybrid vehicles require unique solutions. That's why the Ice Friction tyre is also available with Elect technology—designed to provide optimal performance for electric vehicles without compromising range or driving dynamics.
To make your winter drive even more enjoyable, the Elect version features Pirelli's Noise Cancelling System (PNCS). This advanced system, developed specifically for cold temperatures using innovative materials, reduces cabin noise for a peaceful, comfortable ride no matter how harsh it gets outside.
Advanced technologies for unmatched control and comfort
The Ice Friction tyre employs breakthrough tread bicap technology that blends two specialized compounds within the tread:
• top compound: a softer material maximizing grip on ice and wet surfaces for superior control;
• bottom compound: a stiffer layer to improve handling, performance, and reduce rolling resistance for greater efficiency.
Pirelli's engineers have also introduced a new compound formula utilizing an innovative plasticizer system made with vegetal oils and functionalized polymers. This formula is designed to enhance grip on ice and wet surfaces, improve fuel efficiency, and deliver outstanding control when you need it most.
Innovative tread design for superior traction and stability
The Ice Friction tyre's V-shaped tread design, complemented by a sophisticated network of grooves, is engineered for efficient water evacuation, minimizing the risk of aquaplaning and boosting braking performance on wet roads.
For snow, the tyre features optimized sipe spacing, parallel sipes, and a central groove for better traction and stability. Additional elements like lightning sipes and L-shaped sipes on the shoulders enhance handling and lateral support, delivering exceptional performance on snowy, icy, and even dry surfaces.
Available in multiple sizes for cars and SUVs
The Ice Friction tyre is available in 44 sizes, including 22 with Elect technology. Distributed throughout Canada and the Nordic countries, where winter conditions demand the best, it is designed to deliver reliable performance on icy, snowy, and wet roads, even in the most challenging winter conditions.
