Sport is everything. It's my life, it pushes me to keep on going. I get withdrawal symptoms waiting for the next America's Cup event. I miss the routine and adrenaline rush of the ever-changing challenges. My dream was to become a yachtsman. It wasn't easy but I did it in the end. I have sport to thank for who I am today. I was extremely lucky: I was able to transform my passion into a career. The beauty of this job, of sport, is that it can bring out values that are sometimes forgotten in modern society: reciprocal respect, sacrifice and healthy competitiveness. In this sense, sailing is really helpful because out there in the middle of the sea, where it's just you and your boat, you get the opportunity to put yourself to the test, not only against others but also yourself. So why do we tell young people that sport is good for them? Because it's true. But it's much, much more than simply taking part: sport is also about the challenge. A challenge that allows you to measure yourself against others and understand your limitations. And, it is through winning, achieving your goals, that you become a better person.
Pirelli’s links with sport go back a long way. With sport comes the thrill of adrenaline, competition and pushing the limits, but also the values of teamwork, respect and loyalty, which are cornerstones of the company. Whether it is motorsports, cycling, ice hockey, skiing, football or sailing, each day in sport brings a new journey.
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by Max Sirena
