Sustainability Channel

Diplomats at the Bumbesti Jiu factory

Romania, County of Gorj: Pirelli Eco Technology recently received a visit of the new Italian ambassador to Bucharest, Mario Cospito, accompanied by his staff.
Purpose of the mission was a meeting of the Italian diplomats in Romania with the staff of Pirelli Eco Technology and Pirelli Tyres, who were joined by the local political and administrative authorities, including Victor Ponta, president of the Social Democratic Party, Ion Calinoiu, president of the County of Gorj and Florin Carciumaru, mayor of Tg Jiu.

An important mission for Pirelli Eco Technology, the success of which in Romania was achieved also with thanks to the optimum relations that Pirelli has been able to develop with the local authorities.

Pirelli N.1 in Original Equipment for Sport Vehicles in Usa

The high performance tyres for sports vehicles preferred by American motorists are Pirelli.
According to ‘Original Equipment Tire Satisfaction Index Study’ of JD Power & Associates, which every year verifies the general level of satisfaction among motorists, Pirelli won the JD Power & Associates Award, recognised by American consumers as an important indicator of quality and performance.
The investigation, which is divided into four categories (‘luxury’, ‘passenger car’, ‘performance sport’ and ‘truck/utility’), is conducted among motorists who have been driving their own car fitted with the same original equipment tyres for two years. Wear, appearance, traction/handling and driving are the four parameters considered.

Green performance, the challenge of 'SCORPION VERDE'

Pirelli launches ‘Scorpion Verde’, the first ecological high performance tyre for SUVs and Crossovers, which is part of the company’s ‘Green Performance’ strategy.
Last 15 March in Barcellona Pirelli presented presented to the press and to 400 dealers from all over Europe and Japan the first tyre for high environmental impact vehicles, which embodies respect for the environment, savings, better breaking capability, grip and driving pleasure without giving up performance.
Scorpion Verde ensures an overall reduction in fuel consumption of up to 3.9% on urban roads and 3.4% on mixed routes (urban and extra-urban) and reduces acoustic emissions by a decibel, which is equal to 30% overall (that is like cancelling an entire lane of a three-lane motorway) and uses 10% less raw materials.
In addition to the powerful ecological vocation, Scorpion Verde guarantees high performance: improvement in braking, better wet grip and handling.
Scorpion Verde will be available on the replacement market from April 2010. Among the latest generation SUVs and Crossovers, Volkswagen’s Touareg has already chosen Scorpion Verde.

http://www.pirellityre.com/web/car-suv-van/scorpion_verde/default.page
Scorpion Verde is mobile: Pirelli has devoted an entire section of the mobile Tyre site to Scorpion Verde, where users will find a range of multi-media content